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Color SHOCK hair dye presentation

See the story behind Color SHOCK

The full Color SHOCK presentation in five parts: the story behind the dyes and four hands-on salon demonstrations. The chapter buttons below the video jump straight to the topic that matters.

What this presentation covers

The presentation has five parts: 1. How Color SHOCK dyes came to be — the story and idea behind the line. 2. Lightening from base 6 with cream dyes — a demonstration with Ieva. 3. Styling and protection products — how to choose them for everyday work. 4. Vivid colours and grey coverage — a demonstration with Ingrida. 5. Boto Care pure gold treatment — hair repair and shine. Use the chapter buttons below the video to jump straight to a topic.

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